To begin with, we all know that choosing a good website design development company to build our store is a long and strenuous journey. There are hundreds of web solutions companies around the world who provide you with a variety of services and prices. Moreover, the competition become harsh when most of them promote themselves as the leader/ best/ pioneer website design development on the market, which make the online store owners so confused when selecting a suitable one.
Therefore, in the last article I gave you some secrets for choosing a perfect web design development company. After reading those tips, you will have a general view of how to opt to a web solutions company step-by-step. However, there are still a variety of obstacles that you easy to make on the selection process, which even might lead to project failures.
Here are the most common mistakes of the store owners when finding for their perfect web design development company:
1. Only favor the big web design development company
Many people argue that only well-known web design development companies can offer high-quality services and ensure the future of their online stores but it’s not true in many cases. Firstly, big agencies in general will have more experience in both website development and working with customers, which leads to the fact that they used to ask for much higher price for most of their services. Secondly, since they have to work with many clients at the same time, your project might not be executed strictly as usual. Furthermore, some of big web solutions companies now decline to conduct small-scaled projects since those cannot bring significant benefits and reputation for them.
On the other hand, there are an array of small web design development companies who are gradually proving their capabilities and building their names in the market. They offer very reasonable web design packages with acceptable quality. Moreover, because they usually work on only several projects at a time, each of their clients will be taken care of attentively.
2. Pick the company that provides the cheapest price
This blunder is often made by small or start-up businesses who have a constrained budget. In their mind, they just need to build a basic online store at the beginning without investing a lot of money into it, and then they might upgrade it on the future. Therefore, they are used to choosing the web design development company which offers the lowest price on the market. However, there are some important things that they don’t know. First, the money that they have to pay to revamp their website is even much greater and complicated than to build a website from scratch. Secondly, though low price doesn’t mean low quality but it would bring about a huge potential risk for their project. Also, if their store cannot operate smoothly and effectively right from the start, they will lose and never can gain back your customers.
3. Limit selection with local companies
In recent years, the e-commerce market has been expanded greatly. Besides choosing local companies you should consider more about outsourcing solutions. In the past, you might worry about the communication barrier; however, as there are more and more convenient communication networks now and English has become the mutual language in the world, it’s no longer a big problem. Besides, one of the most persuasive reasons for hiring an outsourcing company is that the cost is much cheaper while the quality might be the same. To know more about the difference in cost of building a website from a local company and an outsourced one, please read this article.
4. Don’t examine the company’s portfolio carefully
This mistake often comes with the first lapse – when the store owners are just interested in big design development companies. It is commonly mistaken that since those companies are reputed, they are good at… everything. In fact, each web solutions company might have a certain strength; they might build excellent stores for large-scaled businesses but not yours. Hence, it is crucial to examine the portfolios of your target partners conscientiously to know whether they completed a similar project in the past. Furthermore, by looking at their work, you can see their styles in web design and evaluate whether it is appropriate to the store that you are desired to create.
5. Ignore feedback and reviews from previous customers
There is a great deal of people making light of checking actual evaluation of clients who cooperated with their chosen design development company. I highly recommend you to contact directly to those customers to their experience with your future partners. Due to that, you might have more ideas of what to do or what to prevent when working with that web solutions company. Besides, if most of the feedback is negative, you should change your mind and find another agency.